Bidease - Singular CTV Integration

Important notes:

- Only the impression link works for CTV. CTV ads are not clickable, so the click-through link does not support CTV attribution.

- CTV attribution is IP-based (probabilistic). Singular uses it only when there is no device ID on the link.

- If you don't see the Enable connected TV measurement toggle, contact your Bidease CSM or your Singular account manager.

Step 1

Sign in to Singular and go to Attribution → Partner Configuration. Search for Bidease and select your app.

Step 2

Check the postback settings. CTV installs are attributed from impressions, so view-through postbacks must be on:

• Check Send View-Through Postbacks
• Check Send all install events to Bidease (regardless of attribution partner)
• In Install & Re-engagement Postbacks, make sure installs (and re-engagements, if you run them) are sent
• In Event Postbacks, map the in-app events you want to share with Bidease. For revenue events, select Include Revenue Value. Make sure that you turned on Send All for each in-app event.

Click Save

Step 3

Create the tracking link:

• Go to Attribution → Create Link
• Link Type: Partner
• Source Name: Bidease
• Select your App
• Specify the Link Name (e.g. Bidease_CTV_<app>)
• Configure Link Settings and Redirects for both iOS and Android. A TV has no app store, so one CTV link has to cover both platforms.

Step 4

Configure the attribution settings for the link:

• Open Attribution Settings
• Turn on Enable connected TV measurement
• Set the View-through probabilistic install window to 24 hours
• Turn on Prioritize CTV impressions and set its window to 6 hours
• Leave the other settings as default
• Generate the link

Step 5

Copy the view-through (impression) link and share it with your Bidease CSM.